Friday, December 19, 2008

Jet Blue Announces Pet Program


This week Jet Blue announced their "JetPaws" program. It is not particularly useful for most pet relocation folks as it applies to in-cabin pets only. However, it is absolutely a great program and does offer bonus points.

From the press release:

Pet fur-iendly JetBlue Airways (Nasdaq: JBLU) today unveils JetPaws(TM), an exclusive new in-cabin program designed to provide pet owners with helpful Travel Pettiquette guidelines, which outline the social graces of jetting with small dogs and cats. As part of the new program, customers will also receive two bonus award points for each flight through JetBlue's TrueBlue customer loyalty program, helping two-legged customers earn free travel faster when traveling with Fido or Fluffy.
With over 80,000 pets flying each year, it makes sense that they'd attempt to make in-cabin pet travel more convenient for their clients. The cities that this program is being launched in are Boston; Fort Lauderdale; Las Vegas; Long Beach/L.A.; New York; Orlando; San Francisco; and Washington, D.C.

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